flowrider
01-17-2003, 11:28 PM
I pulled this off the cyclingnews website. I feel so bad for Pip and the poor bastardization it has become.
What's in a name?
A word of advice to companies out there: always keep up with the paperwork. Syncros, the once grand manufacturer of bike components, was recently the in the middle of a struggle between new owners Pacific Cycles and UK bike store Super Cycles. Well at least the name was.
It's only a name
When Pacific took control of Syncros, at that stage a housebrand for GT, they pretty much put the company on the backburner. After all, the main emphasis was on resurrecting the Schwinn and GT names as soon as possible. But someone forgot to keep an eye on the paperwork and the Syncros trademark ran out.
It didn't take long for Super Cycles to stumble onto Pacific's omission, first re-registering the name, then beginning work on a Syncros trials crank. Pacific didn't too take long either to stumble into negotiations with Super Cycles.
In a press release, Pacific stated, "Super Cycles and Pacific Cycles have announced that their dispute over the Syncros registered trade mark has reached an amicable conclusion. Super Cycles has agreed to transfer the mark to Pacific for an undisclosed sum. This paves the way for Pacific to continue their planned re-introduction of the brand in 2003 with no further complications."
http://www.cyclingnews.com/photos/2003/tech/?id=news/jan16news/brutus
What's in a name?
A word of advice to companies out there: always keep up with the paperwork. Syncros, the once grand manufacturer of bike components, was recently the in the middle of a struggle between new owners Pacific Cycles and UK bike store Super Cycles. Well at least the name was.
It's only a name
When Pacific took control of Syncros, at that stage a housebrand for GT, they pretty much put the company on the backburner. After all, the main emphasis was on resurrecting the Schwinn and GT names as soon as possible. But someone forgot to keep an eye on the paperwork and the Syncros trademark ran out.
It didn't take long for Super Cycles to stumble onto Pacific's omission, first re-registering the name, then beginning work on a Syncros trials crank. Pacific didn't too take long either to stumble into negotiations with Super Cycles.
In a press release, Pacific stated, "Super Cycles and Pacific Cycles have announced that their dispute over the Syncros registered trade mark has reached an amicable conclusion. Super Cycles has agreed to transfer the mark to Pacific for an undisclosed sum. This paves the way for Pacific to continue their planned re-introduction of the brand in 2003 with no further complications."
http://www.cyclingnews.com/photos/2003/tech/?id=news/jan16news/brutus